HubSpot Reports Q4 and Full Year 2021 Results (2024)

Published on February 10, 2022

HubSpot, Inc. (NYSE: HUBS), the customer relationship management (CRM) platform for scaling companies, today announced financial results for the fourth quarter and full year ended December 31, 2021.

Financial Highlights:

Revenue

Fourth Quarter 2021:

  • Total revenue was $369.3 million, up 47% compared to Q4'20.
  • Subscription revenue was $358.7 million, up 47% compared to Q4'20.
  • Professional services and other revenue was $10.7 million, up 38% compared to Q4'20.

Full Year 2021:

  • Total revenue was $1.30 billion, up 47% compared to 2020.
  • Subscription revenue was $1.26 billion, up 48% compared to 2020.
  • Professional services and other revenue was $42.3 million, up 41% compared to 2020.

Operating Income (Loss)

Fourth Quarter 2021:

  • GAAP operating margin was (2.2%), compared to (3.0%) in Q4'20.
  • Non-GAAP operating margin was 10.3%, compared to 9.8% in Q4'20.
  • GAAP operating loss was ($8.2) million, compared to ($7.6) million in Q4'20.
  • Non-GAAP operating income was $38.2 million, compared to $24.6 million in Q4'20.

Full Year 2021:

  • GAAP operating margin was (4.2%), compared to (5.8%) in 2020.
  • Non-GAAP operating margin was 9.0%, compared to 8.5% in 2020.
  • GAAP operating loss was ($54.8) million, compared to ($50.8) million in 2020.
  • Non-GAAP operating income was $117.6 million, compared to $74.9 million in 2020.

Net Income (Loss)

Fourth Quarter 2021:

  • GAAP net loss was ($16.4) million, or ($0.35) per basic and diluted share, compared to ($15.4) million, or ($0.34) per basic and diluted share in Q4'20.
  • Non-GAAP net income was $29.6 million, or $0.63 per basic and $0.58 per diluted share, compared to $20.1 million, or $0.44 per basic and $0.40 per diluted share in Q4'20.
  • Weighted average basic and diluted shares outstanding for GAAP net loss per share was 47.3 million, compared to 46.0 million basic and diluted shares in Q4'20.
  • Weighted average basic and diluted shares outstanding for non-GAAP net income per share was 47.3 million and 50.9 million respectively, compared to 46.0 million and 49.9 million, respectively in Q4'20.

Full Year 2021:

  • GAAP net loss was ($77.8) million, or ($1.66) per basic and diluted share, compared to ($85.0) million, or ($1.90) per basic and diluted share in 2020.
  • Non-GAAP net income was $92.5 million, or $1.97 per basic and $1.82 per diluted share, compared to $64.5 million, or $1.44 per basic and $1.32 per diluted share in 2020.
  • Weighted average basic and diluted shares outstanding for GAAP net loss per share was 46.9 million, compared to 44.8 million basic and diluted shares in 2020.
  • Weighted average basic and diluted shares outstanding for non-GAAP net income per share was 46.9 million and 50.7 million respectively, compared to 44.8 million and 48.7 million, respectively in 2020.

Balance Sheet and Cash Flow

  • The company’s cash, cash equivalents, and short-term and long-term investments balance was $1.37 billion as of December 31, 2021.
  • During the fourth quarter, the company generated $97.2 million of operating cash flow, excluding the $2.0 million used for the repayment of our convertible notes, compared to $61.3 million during Q4'20, which excluded the $0.4 million used for the repayment of our convertible notes.
  • During the fourth quarter, the company generated $78.3 million of free cash flow, compared to $45.8 million during Q4'20.
  • The company generated $265.2 million of operating cash flow during 2021, excluding the $26.4 million used for the repayment of our convertible notes, compared to $138.0 million during 2020, which excluded the $49.0 million used for the repayment of our convertible notes.
  • The company generated $203.3 million of free cash flow during 2021, compared to $79.1 million during 2020.

Additional Recent Business Highlights

  • Grew Customers to 135,442 at December 31, 2021, up 30% from December 31, 2020.
  • Average Subscription Revenue Per Customer was $10,875 during the fourth quarter of 2021, up 11% compared to the fourth quarter of 2020.

“I am incredibly proud of how the HubSpot team was able to adapt and execute in 2021 to deliver a truly exceptional year,” said Yamini Rangan, Chief Executive Officer at HubSpot. “We went into 2021 with the goal of becoming the #1 CRM platform for scaling companies, and we made significant progress by staying focused on our key strategic priorities. 2022 will be a year of sustained focus and consistency as we continue to invest in those priorities.”

Business Outlook
Based on information available as of February 10, 2022, HubSpot is issuing guidance for the first quarter of 2022 and full year 2022 as indicated below.


First Quarter 2022:

  • Total revenue is expected to be in the range of $381 million to $383 million.
  • Non-GAAP operating income is expected to be in the range of $30 million to $31 million.
  • Non-GAAP net income per common share is expected to be in the range of $0.46 to $0.48. This assumes approximately 51.3 million weighted average diluted shares outstanding.

Full Year 2022:

  • Total revenue is expected to be in the range of $1.72 billion to $1.73 billion.
  • Non-GAAP operating income is expected to be in the range of $155 million to $157 million.
  • Non-GAAP net income per common share is expected to be in the range of $2.34 to $2.42. This assumes approximately 51.5 million weighted average diluted shares outstanding.

Use of Non-GAAP Financial Measures

In our earnings press releases, conference calls, slide presentations, and webcasts, we may use or discuss non-GAAP financial measures, as defined by Regulation G. The GAAP financial measure most directly comparable to each non-GAAP financial measure used or discussed, and a reconciliation of the differences between each non-GAAP financial measure and the comparable GAAP financial measure, are included in this press release after the consolidated financial statements. Our earnings press releases containing such non-GAAP reconciliations can be found in the Investors section of our website ir.hubspot.com.


Conference Call Information

HubSpot will host a conference call on Thursday February 10, 2022 at 4:30 p.m. Eastern Time (ET) to discuss the company’s fourth quarter and full year 2021 financial results and its business outlook. To register for this conference call, please use this dial in registration link or visit HubSpot's Investor Relations website at ir.hubspot.com. After registering, a confirmation email will be sent, including dial-in details and a unique code for entry. Participants who wish to register for the conference callwebcastplease use this link.

Following the conference call, a replay will be available at (800) 770-2030 (domestic) or (647) 362-9199 (international). The replay passcode is 41811. An archived webcast of this conference call will also be available on HubSpot's Investor Relations website at ir.hubspot.com.

The company has used, and intends to continue to use, the investor relations portion of its website as a means of disclosing material non-public information and for complying with disclosure obligations under Regulation FD.

About HubSpot
HubSpot is a leading CRM platform that provides software and support to help companies grow better. The platform includes marketing, sales, service, operations, and website management products that start free and scale to meet our customers' needs at any stage of growth. Today, over 135,000 customers across more than 120 countries use HubSpot's powerful and easy-to-use tools and integrations to attract, engage, and delight customers. Learn more at
www.hubspot.com.

Cautionary Language Concerning Forward-Looking Statements
This press release includes certain “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995, including statements regarding management’s expectations of future financial and operational performance and operational expenditures, expected growth, and business outlook, including our financial guidance for the first fiscal quarter of and full year 2022; and statements regarding our positioning for future growth and market leadership; statements regarding expected market trends, future priorities and related investments, and opportunities. These forward-looking statements include, but are not limited to, plans, objectives, expectations and intentions and other statements contained in this press release that are not historical facts and statements identified by words such as “expects,” “anticipates,” “intends,” “plans,” “believes,” “seeks,” “estimates” or words of similar meaning. These forward-looking statements reflect our current views about our plans, intentions, expectations, strategies and prospects, which are based on the information currently available to us and on assumptions we have made. Although we believe that our plans, intentions, expectations, strategies and prospects as reflected in or suggested by those forward-looking statements are reasonable, we can give no assurance that the plans, intentions, expectations or strategies will be attained or achieved. Furthermore, actual results may differ materially from those described in the forward-looking statements and will be affected by a variety of risks and factors that are beyond our control including, without limitation, risks associated with our history of losses; our ability to retain existing customers and add new customers; the continued growth of the market for a CRM platform; our ability to differentiate our platform from competing products and technologies; our ability to manage our growth effectively to maintain our high level of service; our ability to maintain and expand relationships with our solutions partners; our ability to successfully recruit and retain highly-qualified personnel; the price volatility of our common stock; the impact of COVID-19 on our business, the broader economy, our workforce and operations, and our ability to forecast our future financial performance as a result of COVID-19; and other risks set forth under the caption “Risk Factors” in our SEC filings. We assume no obligation to update any forward-looking statements contained in this document as a result of new information, future events or otherwise.

Consolidated Balance Sheets

(in thousands)

December 31,

December 31,

2021

2020

Assets

Current assets:

Cash and cash equivalents

$

377,013

$

378,123

Short-term investments

820,962

873,073

Accounts receivable

157,362

126,433

Deferred commission expense

59,849

44,576

Prepaid expenses and other current assets

38,388

34,716

Total current assets

1,453,574

1,456,921

Long-term investments

174,895

30,697

Property and equipment, net

96,134

101,123

Capitalized software development costs, net

39,858

24,943

Right-of-use assets

280,828

275,893

Deferred commission expense, net of current portion

42,681

28,296

Other assets

29,244

13,893

Intangible assets, net

10,565

10,282

Goodwill

47,075

31,318

Total assets

$

2,174,854

$

1,973,366

Liabilities and stockholders’ equity

Current liabilities:

Accounts payable

$

2,773

$

13,540

Accrued compensation costs

63,836

44,054

Accrued expenses and other current liabilities

74,457

37,184

Convertible senior notes

19,630

7,837

Operating lease liabilities

26,364

30,020

Deferred revenue

430,414

312,866

Total current liabilities

617,474

445,501

Operating lease liabilities, net of current portion

283,873

279,664

Deferred revenue, net of current portion

4,473

3,636

Other long-term liabilities

12,134

10,811

Convertible senior notes, net of current portion

383,101

471,099

Total liabilities

1,301,055

1,210,711

Stockholders’ equity:

Common stock

47

46

Additional paid-in capital

1,436,089

1,241,167

Accumulated other comprehensive (loss) income

(1,339

)

4,603

Accumulated deficit

(560,998

)

(483,161

)

Total stockholders’ equity

873,799

762,655

Total liabilities and stockholders’ equity

$

2,174,854

$

1,973,366

Consolidated Statements of Operations

(in thousands, except per share data)

For the Three Months Ended December 31,

Year Ended December 31,

2021

2020

2021

2020

Revenues:

Subscription

$

358,657

$

244,323

$

1,258,319

$

853,025

Professional services and other

10,652

7,742

42,339

30,001

Total revenue

369,309

252,065

1,300,658

883,026

Cost of revenues:

Subscription

58,599

37,369

211,132

130,685

Professional services and other

13,040

9,925

47,725

36,274

Total cost of revenues

71,639

47,294

258,857

166,959

Gross profit

297,670

204,771

1,041,801

716,067

Operating expenses:

Research and development

82,997

55,564

301,970

205,589

Sales and marketing

180,845

127,851

649,681

452,081

General and administrative

42,065

28,997

144,949

109,225

Total operating expenses

305,907

212,412

1,096,600

766,895

Loss from operations

(8,237

)

(7,641

)

(54,799

)

(50,828

)

Other expense:

Interest income

126

623

1,173

7,773

Interest expense

(5,905

)

(7,226

)

(30,282

)

(37,049

)

Other (expense) income

(974

)

441

10,090

(711

)

Total other expense

(6,753

)

(6,162

)

(19,019

)

(29,987

)

Loss before income tax expense

(14,990

)

(13,803

)

(73,818

)

(80,815

)

Income tax expense

(1,380

)

(1,613

)

(4,019

)

(4,216

)

Net loss

$

(16,370

)

$

(15,416

)

$

(77,837

)

$

(85,031

)

Net loss per share, basic and diluted

$

(0.35

)

$

(0.34

)

$

(1.66

)

$

(1.90

)

Weighted average common shares used in
computing basic and diluted net loss per share:

47,304

45,983

46,891

44,757

Consolidated Statements of Cash Flows

(in thousands)

For the Three Months Ended December 31,

Year Ended December 31,

2021

2020

2021

2020

Operating Activities:

Net loss

(16,370

)

$

(15,416

)

$

(77,837

)

$

(85,031

)

Adjustments to reconcile net loss to net cash and cash equivalents provided
by operating activities

Depreciation and amortization

11,970

9,993

45,159

37,060

Stock-based compensation

45,914

31,466

166,761

121,488

Loss on early extinguishment of 2022 Convertible Notes

68

14

4,892

10,507

Repayment of 2022 Convertible Notes attributable to the debt discount

(1,971

)

(373

)

(26,428

)

(49,048

)

Gain on strategic investments

(2

)

(11,741

)

Gain on termination of operating leases

(4,276

)

Loss on disposal of fixed assets

6,468

Benefit from deferred income taxes

(1,548

)

(1,449

)

(2,869

)

(2,185

)

Amortization of debt discount and issuance costs

5,393

6,702

23,507

24,890

Amortization (accretion) of bond discount

1,332

59

4,275

(3,657

)

Unrealized currency translation

701

(831

)

1,304

(952

)

Changes in assets and liabilities

Accounts receivable

(31,859

)

(29,592

)

(34,107

)

(29,971

)

Prepaid expenses and other assets

6,072

5,570

(1,077

)

(17,026

)

Deferred commission expense

(8,189

)

(7,937

)

(32,560

)

(19,288

)

Right-of-use assets

4,470

8,824

31,418

31,406

Accounts payable

1,343

627

(10,608

)

3,697

Accrued expenses and other liabilities

20,025

12,240

58,209

26,020

Operating lease liabilities

(3,056

)

(10,105

)

(29,478

)

(31,621

)

Deferred revenue

60,891

51,133

127,716

72,624

Net cash and cash equivalents provided by operating activities

95,184

60,925

238,728

88,913

Investing Activities:

Purchases of investments

(447,431

)

(139,915

)

(1,484,762

)

(1,517,357

)

Maturities of investments

446,722

338,961

1,387,498

1,352,231

Sale of investments

10,932

Equity method investment

(3,100

)

Acquisition of a business, net of cash acquired

(16,810

)

Purchases of property and equipment

(11,327

)

(9,521

)

(28,726

)

(37,274

)

Proceeds from sale of strategic investments

12,620

12,620

Capitalization of software development costs

(7,501

)

(5,955

)

(33,139

)

(21,599

)

Purchases of strategic investments

(2,887

)

(500

)

(13,089

)

(2,500

)

Net cash and cash equivalents (used in) provided by investing activities

(9,804

)

183,070

(179,508

)

(215,567

)

Financing Activities:

Proceeds from issuance of 2025 Convertible Notes, net of issuance costs paid
of $9.9 million

450,123

Proceeds from settlement of Convertible Note Hedges related to the 2022
Convertible Notes

8,256

1,062

8,985

363,554

Payments for settlement of Warrants related to the 2022 Convertible Notes

(327,543

)

Repayment of 2022 Convertible Notes attributable to the principal

(9,097

)

(1,627

)

(89,525

)

(235,993

)

Payments for Capped Call Options related to the 2025 Convertible Notes

(50,600

)

Employee taxes paid related to the net share settlement of stock-based awards

(5,711

)

(2,787

)

(17,439

)

(7,424

)

Proceeds related to the issuance of common stock under stock plans

12,386

8,115

46,510

30,371

Repayments of finance lease obligations

(28

)

Net cash and cash equivalents provided by (used in) financing
activities

5,834

4,763

(51,469

)

222,460

Effect of exchange rate changes on cash, cash equivalents and restricted cash

(2,535

)

4,470

(8,861

)

6,831

Net increase in cash, cash equivalents and restricted cash

88,679

253,228

(1,110

)

102,637

Cash, cash equivalents and restricted cash, beginning of period

291,363

127,924

381,152

278,515

Cash, cash equivalents and restricted cash, end of period

$

380,042

$

381,152

$

380,042

$

381,152

Reconciliation of non-GAAP operating income and operating margin

(in thousands, except percentages)

Three Months Ended December 31,

Year Ended December 31,

2021

2020

2021

2020

GAAP operating loss

$

(8,237

)

$

(7,641

)

$

(54,799

)

$

(50,828

)

Stock-based compensation

45,914

31,466

166,761

121,488

Amortization of acquired intangible assets

318

159

1,326

2,419

Acquisition related expenses

170

640

2,087

1,832

Gain on termination of operating leases

(4,276

)

Loss on disposal of fixed assets

6,468

Non-GAAP operating income

$

38,165

$

24,624

$

117,567

$

74,911

GAAP operating margin

(2.2

%)

(3.0

%)

(4.2

%)

(5.8

%)

Non-GAAP operating margin

10.3

%

9.8

%

9.0

%

8.5

%

Reconciliation of non-GAAP net income

(in thousands, except per share amounts)

Three Months Ended December 31,

Year Ended December 31,

2021

2020

2021

2020

GAAP net loss

$

(16,370

)

(15,416

)

$

(77,837

)

$

(85,031

)

Stock-based compensation

45,914

31,466

166,761

121,488

Amortization of acquired intangibles assets

318

159

1,326

2,419

Acquisition related expenses

170

640

2,087

1,832

Gain on termination of operating leases

(4,276

)

Loss on disposal of fixed assets

6,468

Non-cash interest expense for amortization of debt discount
and debt issuance costs

5,393

6,702

23,507

24,890

(Gain on) impairment of strategic investments

(2

)

(11,741

)

250

Loss on early extinguishment of 2022 Convertible Notes

68

14

4,892

10,507

Loss on equity method investment

150

371

Income tax effects of non-GAAP items

(6,024

)

(3,423

)

(19,096

)

(11,898

)

Non-GAAP net income

$

29,617

20,142

$

92,462

$

64,457

Non-GAAP net income per share:

Basic

$

0.63

$

0.44

$

1.97

$

1.44

Diluted

$

0.58

$

0.40

$

1.82

$

1.32

Shares used in non-GAAP per share calculations

Basic

47,304

45,983

46,891

44,757

Diluted

50,888

49,922

50,694

48,739

Reconciliation of non-GAAP expense and expense as a percentage of revenue

(in thousands, except percentages)

Three Months Ended December 31,

2021

2020

COS, Subs-
cription

COS, Prof. services & other

R&D

S&M

G&A

COS, Subs-
cription

COS, Prof. services & other

R&D

S&M

G&A

GAAP expense

$

58,599

$

13,040

$

82,997

$

180,845

$

42,065

$

37,369

$

9,925

$

55,564

$

127,851

$

28,997

Stock -based compensation

(1,742

)

(821

)

(16,600

)

(17,511

)

(9,240

)

(1,294

)

(651

)

(10,303

)

(13,568

)

(5,650

)

Amortization of acquired
intangible assets

(228

)

(90

)

(139

)

(20

)

Acquisition related expenses

(131

)

(39

)

(285

)

(355

)

Non-GAAP expense

$

56,629

$

12,219

$

66,266

$

163,244

$

32,786

$

35,936

$

9,274

$

44,976

$

114,263

$

22,992

GAAP expense as a
percentage of revenue

15.9

%

3.5

%

22.5

%

49.0

%

11.4

%

14.8

%

3.9

%

22.0

%

50.7

%

11.5

%

Non-GAAP expense as a
percentage of revenue

15.3

%

3.3

%

17.9

%

44.2

%

8.9

%

14.3

%

3.7

%

17.8

%

45.3

%

9.1

%

Year Ended December 31,

2021

2020

COS, Subs-
cription

COS, Prof. services & other

R&D

S&M

G&A

COS, Subs-
cription

COS, Prof. services & other

R&D

S&M

G&A

GAAP expense

$

211,132

$

47,725

$

301,970

$

649,681

$

144,949

$

130,685

$

36,274

$

205,589

$

452,081

$

109,225

Stock -based compensation

(6,297

)

(3,092

)

(61,614

)

(67,413

)

(28,345

)

(4,408

)

(2,536

)

(39,366

)

(50,552

)

(24,626

)

Amortization of acquired
intangible assets

(937

)

(389

)

(2,340

)

(79

)

Acquisition related expenses

(1,152

)

(367

)

(568

)

(1,287

)

(545

)

Gain on termination of
operating leases

395

275

1,346

1,839

421

Loss on disposal of fixed assets

(600

)

(415

)

(2,036

)

(2,781

)

(636

)

Non-GAAP expense

$

203,693

$

44,493

$

238,514

$

580,570

$

115,821

$

123,937

$

33,738

$

164,936

$

401,450

$

84,054

GAAP expense as a
percentage of revenue

16.2

%

3.7

%

23.2

%

50.0

%

11.1

%

14.8

%

4.1

%

23.3

%

51.2

%

12.4

%

Non-GAAP expense as a
percentage of revenue

15.7

%

3.4

%

18.3

%

44.6

%

8.9

%

14.0

%

3.8

%

18.7

%

45.5

%

9.5

%

Reconciliation of non-GAAP subscription margin

(in thousands, except percentages)

Three Months Ended December 31,

Year Ended December 31,

2021

2020

2021

2020

GAAP subscription margin

$

300,058

$

206,954

$

1,047,187

$

722,340

Stock -based compensation

1,742

1,294

6,297

4,408

Amortization of acquired intangible assets

228

139

937

2,340

Gain on termination of operating leases

(395

)

Loss on disposal of fixed assets

600

Non-GAAP subscription margin

$

302,028

$

208,387

$

1,054,626

$

729,088

GAAP subscription margin percentage

83.7

%

84.7

%

83.2

%

84.7

%

Non-GAAP subscription margin percentage

84.2

%

85.3

%

83.8

%

85.5

%

Reconciliation of free cash flow

(in thousands)

Three Months Ended December 31,

Year Ended December 31,

2021

2020

2021

2020

GAAP net cash and cash equivalents provided by operating
activities

$

95,184

$

60,925

$

238,728

$

88,913

Purchases of property and equipment

(11,327

)

(9,521

)

(28,726

)

(37,274

)

Capitalization of software development costs

(7,501

)

(5,955

)

(33,139

)

(21,599

)

Repayment of 2022 Convertible Notes attributable to the debt
discount

1,971

373

26,428

49,048

Free cash flow

$

78,327

$

45,822

$

203,291

$

79,088

Reconciliation of operating cash flow

(in thousands)

Three Months Ended December 31,

Year Ended December 31,

2021

2020

2021

2020

GAAP net cash and cash equivalents provided by operating
activities

$

95,184

$

60,925

$

238,728

$

88,913

Repayment of 2022 Convertible Notes attributable to the debt
discount

1,971

373

26,428

49,048

Operating cash flow, excluding repayment of convertible debt

$

97,155

$

61,298

$

265,156

$

137,961

Reconciliation of forecasted non-GAAP operating income

(in thousands, except percentages)

Three Months Ended March 31, 2022

Year Ended
December 31, 2022

GAAP operating income range

($16,530)-($15,530)

($146,011)-($142,011)

Stock-based compensation

46,118

297,365

Amortization of acquired intangible assets

412

1,646

Non-GAAP operating income range

$30,000-$31,000

$153,000-$157,000

Reconciliation of forecasted non-GAAP net income and non-GAAP net income per share

(in thousands, except per share amounts)

Three Months Ended March 31, 2022

Year Ended
December 31, 2022

GAAP net loss range

($20,007)-($18,757)

($158,775)-($153,775)

Stock-based compensation

46,118

297,365

Amortization of acquired intangible assets

412

1,646

Non-cash interest expense for amortization of debt issuance costs

972

2,808

Income tax effects of non-GAAP items

($4,095)-($4,345)

($22,444)-($23,444)

Non-GAAP net income range

$23,400-$24,400

$120,600-$124,600

GAAP net income per basic and diluted share

($0.42)-($0.39)

($3.28)-($3.18)

Non-GAAPnet income per diluted share

$0.46-$0.48

$2.34-$2.42

Weighted average common shares used in computing GAAP basic and diluted net loss per share:

47,604

48,372

Weighted average common shares used in computing non-GAAP diluted net loss per share:

51,265

51,457

HubSpot’s estimates of stock-based compensation, amortization of acquired intangible assets, non-cash interest expense for amortization of debt issuance costs, and income tax effects of non-GAAP items assume, among other things, the occurrence of no additional acquisitions, and no further revisions to stock-based compensation and related expenses.

Non-GAAP Financial Measures
We report our financial results in accordance with accounting principles generally accepted in the United States of America, or GAAP. However, management believes that, in order to properly understand our short-term and long-term financial and operational trends, investors may wish to consider the impact of certain non-cash or non-recurring items when used as a supplement to financial performance measures in accordance with GAAP. These items result from facts and circ*mstances that vary in frequency and impact on continuing operations. In this release, HubSpot’s non-GAAP operating income, operating margin, subscription margin, expense, expense as a percentage of revenue, net income, operating and free cash flow are not presented in accordance with GAAP and are not intended to be used in lieu of GAAP presentations of results of operations. Free cash flow is defined as cash and cash equivalents provided by or used in operating activities less purchases of property and equipment and capitalization of software development costs, plus repayments of convertible notes attributable to debt discount. We believe information regarding free cash flow provides useful information to investors in understanding and evaluating the strength of liquidity and available cash and the exclusion of repayments of convertible notes attributable to debt discount from operating cash flow provides a comparable framework for assessing how our business performed when compared to prior periods and also aligns the non-GAAP treatment of our debt discount that is amortized as non-cash interest expense.

Management believes that these non-GAAP financial measures provide additional means of evaluating period-over-period operating performance. Specifically, these non-GAAP financial measures provide management with additional means to understand and evaluate the operating results and trends in our ongoing business by eliminating certain non-cash expenses and other items that management believes might otherwise make comparisons of our ongoing business with prior periods more difficult, obscure trends in ongoing operations, or reduce management’s ability to make useful forecasts. In addition, management understands that some investors and financial analysts find this information helpful in analyzing our financial and operational performance and comparing this performance to our peers and competitors. However, these non-GAAP financial measures have limitations as an analytical tool and are not intended to be an alternative to financial measures prepared in accordance with GAAP. In addition, it should be noted that these non-GAAP financial measures may be different from non-GAAP measures used by other companies. We intend to provide these non-GAAP financial measures as part of our future earnings discussions and, therefore, the inclusion of these non-GAAP financial measures will provide consistency in our financial reporting. Management may, however, utilize other measures to illustrate performance in the future. Investors are encouraged to review the reconciliation of these non-GAAP measures to their most directly comparable GAAP financial measures. A reconciliation of our non-GAAP financial measures to their most directly comparable GAAP measures has been provided in the financial statement tables included above in this press release.

These non-GAAP measures exclude stock-based compensation, amortization of acquired intangible assets, acquisition related expenses, non-cash interest expense for the amortization of debt discount debt issuance costs, loss on early extinguishment of 2022 Convertible Notes, gain or loss on strategic investments, gain or loss on equity method investment, gain or loss on disposal of fixed assets, and account for the income tax effects of the exclusion of these non-GAAP items. We believe investors may want to incorporate the effects of these items in order to compare our financial performance with that of other companies and between time periods:

  1. Stock-based compensation is a non-cash expense accounted for in accordance with FASB ASC Topic 718. We believe that the exclusion of stock-based compensation expense allows for financial results that are more indicative of our operational performance and provide for a useful comparison of our operating results to prior periods and to our peer companies because stock-based compensation expense varies from period to period and company to company due to such things as differing valuation methodologies and changes in stock price.
  2. Expense for the amortization of acquired intangible assets, excluding backlog acquired intangible assets amortized as contra revenue, is excluded from non-GAAP expense and income measures as HubSpot views amortization of these assets as arising from pre-acquisition activities determined at the time of an acquisition. While these intangible assets are evaluated for impairment regularly, amortization of the cost of purchased intangibles is a non-cash expense that is not typically affected by operations during any particular period. Valuation and subsequent amortization of intangible assets can also be inconsistent in amount and frequency because they can significantly vary based on the timing and size of acquisitions and the inherently subjective nature of the degree to which a purchase price is allocated to intangible assets. We believe that the exclusion of this amortization expense provides for a useful comparison of our operating results to prior periods, for which we have historically excluded amortization expense, and to our peer companies, which commonly exclude acquired intangible asset amortization. It is important to note that although we exclude amortization of acquired intangible assets from our non-GAAP expense and income measures, revenue generated from such intangibles is included within our non-GAAP income measures. The use of these intangible assets contributed to our revenues earned during the periods presented and will contribute to future periods as well.
  3. Acquisition related expenses, such as transaction costs and retention payments, are expenses that are not necessarily reflective of operational performance during a period. We believe that the exclusion of these expenses provides for a useful comparison of our operating results to prior periods and to our peer companies, which commonly exclude these expenses.
  4. In May 2017, the Company issued $400 million of convertible notes due in 2022 with a coupon interest rate of 0.25%. In June 2020, the Company issued $460 million of convertible notes due in 2025 with a coupon interest rate of 0.375%. The imputed interest rates of the convertible senior notes were approximately 6.87% and 5.71%, respectively. This is a result of the debt discount recorded for the conversion feature that is required to be separately accounted for as equity, and debt issuance costs, which reduce the carrying value of the convertible debt instrument. The debt discount is amortized as interest expense together with the issuance costs of the debt. The expense for the amortization of debt discount and debt issuance costs is a non-cash item, and we believe the exclusion of this non-cash interest expense provides for a useful comparison of our operating results to prior periods and to our peer companies.

    In the quarter ended December 31, 2021, the Company settled $2.8 million of the principal balance of the 2022 Notes in cash and in the year ended December 31, 2021, the Company settled $106.5 million of the principal balance of the 2022 Notes in cash. In connection with these settlements, the Company recorded a $70 thousand and $4.9 million loss on early extinguishment of debt in the quarter and year ended December 31, 2021. The loss represents the difference between the fair value and carrying value of the debt extinguished. The amount of this charge may be inconsistent in size and varies depending on the timing of the repurchase of debt. In connection with the debt extinguishment, approximately $2.0 million and $26.4 million of the repayment of convertible notes that is attributable to debt discount was classified as cash used in operating activities in the quarter and year ended December 31, 2021. The Company has repaid, and will continue to repay early conversions of these notes until the maturity of these notes in June 2022 and 2025. These activities are not considered reflective of our recurring core business operating results. As such, we believe the exclusion of these expenses and payments provides for a useful comparison of our operating results to prior periods and to our peer companies.

  5. Strategic investments consist of non-controlling equity investments in privately held companies. The recognition of gains or losses can vary significantly across periods and we do not view them to be indicative of our fundamental operating activities and believe the exclusion of gains or losses provides for a useful comparison of our operating results to prior periods and to our peer companies.
  6. We made a contribution to the Black Economic Development Fund (the “investee”) managed by the Local Initiatives Support Corporation and have committed to make additional capital contributions. We account for this investment under the equity method of accounting.The proportionate share of our equity method investee's net earnings have been excluded in order to provide a comparable view of our operating results to prior periods and to our peer companies. We believe this activity is not reflective of our recurring core business operating results.
  7. Gain on termination of operating leases results from early lease terminations and related improvement reimbursem*nts from landlords being recorded as income. Loss on fixed assets result from the disposal of property and equipment associated with early lease terminations. As we generally fulfill our obligations for the full lease term and use these assets for their full useful lives, we believe these activities are not considered reflective of our recurring core business operating results. As such, we believe the exclusion of these transactions provides for a useful comparison of our operating results to prior periods and to our peer companies.
  8. The effects of income taxes on non-GAAP items reflect a fixed long-term projected tax rate of 20% to provide better consistency across reporting periods. To determine this long-term non-GAAP tax rate, we exclude the impact of other non-GAAP adjustments and take into account other factors such as our current operating structure and existing tax positions in various jurisdictions. We will periodically reevaluate this tax rate, as necessary, for significant events such as relevant tax law changes and material changes in our forecasted geographic earnings mix.

Investor Relations Contact:
Charles MacGlashing
investors@hubspot.com

HubSpot Reports Q4 and Full Year 2021 Results (2024)

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